Maldives Marketing and Public Relations Corporation (MMPRC) has begun promoting the Maldives in the Kazakistan International Travel Fair (KITF). A total of 17 companies within the Maldivian tourism industry have participated in the fair along with MMPRC.
KITF is a significant, well-renowned fair hosted in Central Asia since 2001. The fair serves as a crucial platform to expand tourism industries across the world, enhancing more opportunities within the field. This year, the fair is scheduled to be held from April 24 to 26.
MMPRC revealed that the expo intends to establish and bolster ties with Kazakistan and agents in the central region of Asia, while displaying various merchandise from representing the Maldives in a global manner. It further affirmed that maximum efforts will be exerted to provide tourists with the latest information and to showcase the destinations and previous experiences, aiming to attract more tourist arrivals. Additionally, it stated that opportunities are available to establish collaborative partnership ties.
The stand of the Maldives placed in the KITF represents the true sunny side of life. Emphasising the significance of the Commonwealth of Independent States, the MMPRC assured that it is actively involved in promoting and advertising the Maldives to the CIS region through various activities and events. It further stated the significance of using social media as a tool to advertise the Maldives and attract more viewers.