Maldives Marketing and Public Relations Corporation (MMPRC) is promoting the Maldives’ luxury offerings in International Luxury Travel Market (ILTM)’s flagship show, ILTM Cannes 2024, held in France. The event is being held at the Palais des Festivals et des Congrès and is set for conclusion on December 5.
ILTM Cannes 2024 is a premier luxury travel trade show, attracting key players from the luxury travel sector, including travel advisors and luxury travel brands across the globe. MMPRC noted that the event provides a significant platform to conduct in-person business meetings, educational sessions, and networking events with the French travel trade and beyond. The corporation stated that a total of 12 representatives from seven companies from the tourism industry are actively engaging in the event, promoting their high-end products and services.
The Maldives is renowned worldwide as the most desirable luxury destination, providing an array of unforgettable experiences to travellers. MMPRC’s participation in ILTM Cannes 2024 aims to target affluent travellers, reinforce the Maldives’ luxury positioning and showcase exceptional experiences available.
The Maldives’ stand at ILTM Cannes 2024 highlights the pinnacle of luxury tourism through visually stunning displays of opulent resorts, exclusive liveaboard experiences, and the destination’s breathtaking natural beauty. MMPRC stated that luxury travel buyers have the opportunity to connect directly with industry partners through personalised meetings, where they gain insights into the Maldives’ premium offerings, during the event.