New Edition has signed as associate partner of PSM FIFA World Cup coverage. The agreement was signed by Brand Manager of New Edition Ahmed Shiyam and Director, E-commerce and Marketing Ibrahim Nasreen.
Speaking at the ceremony, Director Ibrahim Nasreen thanked New Edition for participating in the FIFA World Cup coverage. Nasreen assured to deliver a World Cup show full of entertainment and participation of citizens.
Meanwhile, Brand Manager Ahmed Shiyam said PSM is an important partner for New Edition adding that participants will get many gifts from the World Cup coverage.
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