Maldives Marketing and Public Relations Corporation, (MMPRC) has held a webinar titled “Connect with Maldives – Your Safe Haven” aimed at the South Korean travel trade. The 1-hour webinar was held on Zoom on March 3 and was attended by top travel agents and journalists from South Korea.
Opening the webinar, Managing Director and Chief Operating Officer of MMPRC Thoyyib Mohamed highlighted the safety and unique experiences offered to tourists in the Maldives. He spoke of safety measures in place at Maldivian resorts, hotels, guesthouses, liveaboards and homestays, the efforts by the authorities to vaccinate all employees working in the tourism sector, and unique experiences tourists can enjoy while vacationing in the Maldives.
MMPRC stated the main purpose of the webinar was to promote the Maldives as a safe haven for travelers and update the South Korean travel trade with the latest information and travel guidelines from the destination. MMPRC added it also provided opportunities for industry partners to showcase their products. Furthermore, through the webinar, MMPRC promoted the geographical advantages of the scattered islands of Maldives, allowing natural social distancing making Maldives one of the safest destinations for tourists.
Grand Park Kodhipparu, Amari Havodda and Crossroads Maldives participated in this webinar along with MMPRC. A raffle was also drawn during the webinar, for which two participants won a free all-inclusive stay for 5 nights in the Maldives through a special quiz held at the webinar. The free holiday raffles were sponsored by Crossroads Maldives and Grand Park Kodhipparu.
The webinar was held in line with MMPRC’s strategy to maintain the destination presence in the South Korean market and to efficiently promote various segments of tourism to travel trade professionals. The strategy aims to assist the destination increase future bookings and arrival figures from South Korea once the market lifts travel restrictions.