News

Second edition of Maldives Marketer's Forum concludes successfully

The Maldives Marketer's Forum, which was organized by Corporate Maldives Academy (CMA) in association with Maldives National University (MNU) Business School, has successfully concluded with over 200 participants in the Marketing industry.

The forum was organized with the aid of Title Partner Koo.mv and co-partners Allied Insurance, Symphony Maldives, Maldives Transport and Contracting Company (MTCC), M7 Print Private Limited and Champa Central Hotel. The event was commenced with a speech by the CEO of Corporate Maldives Academy (CMA) Ilyas Haneef, followed by inspiring words from the Dean of MNU Business School Abdul Rahmaan Mubarique who commented on the importance of digital marketing and how it has become an essential part of our society.

Shortly thereafter, the Chief Guest of the forum, Minister of Higher Education, Dr. Ibrahim Hassan talked about the importance of such a forum on quality higher education in the Maldives and appreciated the efforts of the academy on doing such critical work towards educating the Maldivian youth. The First Panel Speaker, CEO of Laniakea Trade Fraath Mohamed, spoke about how to grow your business online and shared statistics and knowledge about E-commerce in Maldives. He was then followed by Director of Marketing and PR in Highrise who took the audience on a short journey in International Event Management while working in the company and shared many inspirational quotes to motivate the audience.

After a short snack break, the next Panel Speaker, Co-founder of LottieFiles Nasrulla Adnan who spoke about thinking and growing globally using online platforms. After the speech of Nasrulla, the only Female Speaker in the Maldives Marketer's Forum, Onalie Dissanyake, Education Manager of CIM in Sri Lanka shared her wisdom in the importance of CIM in Marketing.

The Chartered Institute of Marketing (CIM) is a United Kingdom-based professional body offering training and qualification in marketing and related subjects, focused on marketing and sales for business; together with ongoing support for members. After Dissanyake's informative talk, Daniel Diosi, Owner of eCommerce Hotel Consulting, gave information on how to take social media advertising to the next level. The next Panel Speaker, Managing Director of Marketeers & Co. Mohamed Roshan, launched the ISIC card in Maldives and explained about the ISIC card which is to be brought in to the Maldives through Laniakea Education, the parent company of Corporate Maldives Academy.

After lunch break, Co-founder of findmyfare.com Thushan Shamugarajah, shared his wisdom regarding the role of digital marketing in the travel and hospitality industry. Designer at Public Works, Alain Parizeau, gave an informative session on branding ideas within consumer culture. The last Panel Speaker, Marketing Manager at Allied Insurance Niushad Shareef, shared information regarding the evolution of digital marketing in Maldives.

The forum concluded allowing participants to network and form relationships with industry personnel. CMA expressed hope that the Third Edition of Maldives Marketer's Forum is even more successful than the second.